The Kia cee’d has again beaten tough competition to be announced as Carbuyer’s ‘Best Used Car’ in their annual awards. The cee’d range impressed the judges with its excellent value for money secondhand, practicality, standard levels of equipment, build quality and reliability, all bolstered by the brand’s industry leading seven year warranty.
A strong contributing factor to the cee’d range’s victory in this competitive category was the warranty extension available on all cee’ds and the entire Kia range. When purchasing a Kia vehicle up to 18 months old from the Kia Approved Used network, the company tops up the warranty period to its original amount of seven years, effectively allowing over eight years of worry-free motoring.
The cee’d range, which won the same used car award in 2015, is a car designed for Europe, built in Europe and only sold in Europe. It is now in its second generation having been introduced in 2006 and includes three family friendly body types, starting from a sleek three-door version scaling up to a larger Sportswagon, set apart by the popular five-door version. Offering a choice of attractive bodystyles, efficient engines and industry standard safety equipment, the cee’d range is a clear choice for many customers in the used and new car market.
Editor of Carbuyer, Stuart Milne commented on the win. “The Kia cee’d is a great-value new car, but it’s harder to buy a nearly new car of better quality on the used market. It’s practical, well built, spacious and efficient and represents superb value secondhand. And you’ll be safe in the knowledge that you’ll still be protected by the balance of Kia’s industry-leading seven-year warranty.”
Paul Philpott, CEO and President of Kia Motors (UK) Ltd. gave his feelings: “The Kia cee’d is an integral and important part of Kia in the UK, and indeed across Europe. It answers the needs of many people, delivering great value for money, safety, high levels of equipment and striking looks. This win is testament to how good a proposition our cee’d range is to customers. This win will also mean a great deal to all the dealers in our national network, who all work incredibly hard to exceed our customers’ needs, whether that be with new or used vehicles.”
Last year the Kia cee’d received an update which gave the range a competitive edge. With world-class new powertrains, a sporty new GT-Line trim level and major additions to electronic driver aids and connected car systems, the new version of Kia’s European mid-sized hatchback continues to impress and build on the strengths which has already attracted more than a million buyers.